Utah Bar Rules for Attorney Advertising
Before you redesign your law firm's website or start a new internet marketing campaign, it's vital that you pay attention to the Utah Rules of Professional Conduct related to internet marketing. The rules are to ensure that all attorneys promote their practice in a fair and genuine manner. Attorneys that don't abide by these rules may face a type of disciplinary action or sanction, such as expensive fees.
The Utah Bar Rules that are applicable to Internet marketing may seem restrictive. On the otherhand, it's important that attorneys market themselves in a way without deceit to clients or mudslinging to other firms. You can, however, still have an effective online advertising campaign whilst staying in compliance. Researching the proper search engine terms, how search engine algorithims function, and other relevant techniques can help you boost your presence online.
Resources for Utah Bar Rules
Ethics Advisory Opinions on Advertising by Utah Attorneys - Visit the Utah State bar website to read Ethics Advisory Opinions related to advertising and online communications by attorneys.
Practice Pointer: Things to Consider in Drafting a Yellow Pages Ad - Read the Utah Bar Journal and find an article by rticle by Kate A. Toomey with examples of misleading and non-misleading ads taken from reported cases in other jurisdictions throughout the United States.
Office of Professional Conduct - The Office of Professional Conduct investigates any complaints that claim an attorney is violating the Rules of Professional Conduct. Learn the disciplinary process by the Bar, how an attorney can send a complaint form, and the Utah Bar Rules of Professional Conduct.
Last updated on Thursday, October 11, 2018.