Louisiana Bar Rules for Attorney Advertising
In Louisiana, websites designed for attorneys and law firms are generally considered to be a form of advertising. These websites must follow the state bar's rules and regulations. Before launching the website, the attorney should be sure that the website is in full compliance with all applicable bar rules. Any failure to do so can result in a disciplinary action or sanctions against the attorney.
Although the rules set forth by the Louisana Bar are restrictive, it is possible to stay in full compliance while having a very effective presense online. Through the correct use of search engine optimization (SEO), relevancy through articles and blog posts, and having a navigable site can help you maintain strong advertising on the Internet. Those who violate these state bar rules may find themselves with fees and possible disciplinary action by the bar.
Louisiana Bar Rules Resources
Handbook on Attorney Internet Advertising - Must read guidelines written by the RPCC and Ethics Counsel from October/November 2008 to help attorneys and others develop websites and internet marketing strategy that comply with the Louisiana Rules of Professional Conduct. The Handbook includes an overview of particular rules organized by the type of advertisement or electronic communication to which the rule applies, frequently ask questions and answers about attorney advertising regulations, a checklist for advertisers, and examples of compliant and non-compliant ads.
Louisiana State Bar Lawyer Advertising Rules - The rules became effective on October 1, 2009, as amended through June 22, 2011. Find information on mandatory filing requirements for advertisements and unsolicited written communications with the Louisiana State Bar Association Rules of Professional Conduct Committee through LSBA Ethics Counsel. Read more about how to file advertisements under Rule 7.7 and how to determine the applicable regular and late filing fees.
For More Information Contact:
Louisiana State Bar Association
Rules of Professional Conduct Committee
c/o LSBA Ethics Counsel
601 St. Charles Avenue
New Orleans, LA 70130-3404
Last updated on Tuesday, October 9, 2018.